Viladecans The Style Outlets
Black Friday
On the occasion of the celebration of the Black Friday, Viladecans The Style Outlets held, with the help of Origen World Wide, a shopping and cooking night full of surprises, extending its schedule until 00:00h.
Objective
Generate traffic to the center and generate interaction with customers.
The Idea
During the day the following activities were carried out:
- What will it be, it will be?: Presenting a purchase ticket, customers chose a surprise bag containing different gifts.
- What a show… cooking: Nathan, contestant of Masterchef 5, starred in an activity in which different tapas were made inside a food truck to taste the attendees.
- “Famine of fashion”: The restaurant premises of the center, participated creating different exclusive tapas for the Black Friday. A passport was given to all attendees who were sealing and, upon completion, the customers won a backpack.
- “This plan sounds great.”: We had the presence of 2 DJs setting the evening.
RESULTS
- Increased traffic in the center.
Current and potential clients of the centre




