Success stories
Influencers Tour
Toys "R" Us Influencers Tour Objective Generate positive noise, people, media and society in general talk about Toys R Us as a renewed brand, with a solid future and committed to offering exciting…
Client
Toys "R" Us, Toys "R" Us
Industry
Retail, Retail
Market
Spain, Spain, Portugal, Portugal
Year
2018

Toys “R” Us

Influencers Tour

Objective

Generate positive noise, people, media and society in general talk about Toys R Us as a renewed brand, with a solid future and committed to offering exciting experiences to all their customers in their stores.

Celebrate your anniversary all the way: *Spain: 27 years *Portugal: 25 years

The Idea

From Origin WorldWide we take the best Youtubers from Portugal and Spain to TRU stores so that together with their fans they celebrate the anniversary of their brand.

  • Portugal – 5 stores
  • Spain – 13 stores

The youtubers gave wide scope and dissemination to this event thanks to the communication they made in their respective RR.SS

Current and potential customers.

The youtubers that participated are:

Logotipo de toysrus
Sobre OWW

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