After the success of the previous year, but with the idea of creating an even more shocking and immersive experience, we carried out the press trip for the presentation of summer trends and novelties, with a very ad hoc concept.

Objective

-Present Amazon trends and inspire the media on key summer plans and products

– Strengthen the message of support to the more than 15,000 SMEs that sell on Amazon

– Reach all types of media and public with different interests to reinforce Amazon’s position of key consumption trends.

– Strengthening the relationship with the media

The Idea

To create an unforgettable experience, we look in differential enclave where we could surprise the different lifestyle media that we invite to the trip with all kinds of activities.

Oller del Mas was the chosen place that allowed us to develop a complete and diverse program that exceeded all expectations.

Under the motto “Get on the Summer Wave with Amazon”, we transformed the charming surroundings of the farm of Oller del Mas, into the perfect atmosphere that moved us to summer. Attendees had the opportunity to sleep in cabins in a forest, elaborate and taste their own wine, conduct a sound healing session and enjoy a day of verbena among other activities, Is there any reason to believe that the company has been in a position to carry out the task of completing a scape room, discovering all the trends and novelties of summer of Amazon.es with hundreds of products.

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