The Style Outlets

Cibeles TSO gateway

The Style Outlets installed, by the hand of World Wide origin, a Dome in Ifema Park during the Cibeles Passerelle. The action consisted of offering all attendees who had no entrance to watch the parades, the streaming of each one of them.

Objective

To make known the centers The Style Outlets.

The Idea

For the occasion, a 360o video was recorded at the Style Outlets centers in Madrid that was screened at Domo himself.

In addition, one of the days, a global party of the NEINVER group was offered, attended by numerous VIPs and influencers convened by the magazine INCOVER.

• RESULTS:

More than 3,000 people attended the Dome.

General public and influencers.

Madrid